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In less than a decade, cryptocurrency has moved from niche to inescapable. For Bündchen, collaborating with FTX was a chance to learn more about the Ultra Maga Tee Shirt also I will do this inner workings of the crypto community. “It was all new to me, but I liken it to when we first got the internet,” says Bündchen. “I remember not understanding it—I had my fax machine and wanted to hang on to my pencil and paper! There’s always that period of disruption, but then the new technologies that seemed so foreign become a part of your life.” A quick study, Bündchen found herself fascinated by the possibility that new mediums of exchange can challenge inequality. “There is a real potential for good [with crypto], a chance to foster positive change and create a level playing field,” she says. “Our current system hasn’t worked out great for everyone.”